Overview

A first in the region, the event succeeded in promoting Snapchat in the UAE and the region as a leading social media platform for good, by highlighting the app, its features, and how it can be used to reach large international audiences with instant video messaging, mainly focused on humanitarian acts of kindness and goodwill.

Audience

3,000 VIP attendees

Scope of Work

• Conceptualization and Design
• Complete Production & Logistics
• Client/project management, venue management
• Onsite Management of rehearsals, music artists, and influencers